Privacy Policy for Al‑Bahar Dealer Page on Catrentals.com

Last Update: May 19^th, 2026

This Privacy Policy applies to users who access the Al‑Bahar dealer page on Cat Rental Store (rent.cat.com) and submit personal data in connection with rental enquiries for Caterpillar® machines and equipment in the United Arab Emirates, Bahrain, Kuwait, Oman, and Qatar.

We process personal data in accordance with applicable data protection laws and in alignment with the Cat Rental Store platform.

Relationship with Caterpillar

The Cat Rental Store platform is operated by Caterpillar Inc. (“Caterpillar”), which collects personal data submitted through the website.

• Caterpillar collects and initially processes personal data submitted via the platform.
• Al‑Bahar receives such personal data from Caterpillar as referral leads in order to respond to enquiries and provide rental services.

Depending on the processing activity:

• Caterpillar and Al‑Bahar may act as independent data controllers, or
• may act as joint controllers, where applicable.

Each party is responsible for its own compliance with applicable data protection laws.

For more information, please refer to Caterpillar’s Privacy Notice:
https://www.caterpillar.com/en/legal-notices/dataprivacy.html

Definition of Personal Information

For the purposes of this policy, Personal Information means any information that identifies you, relates to you, describes you, or is reasonably capable of being associated with you, whether directly or indirectly.

Information We Collect

Webpage Usage Data

The Cat Rental Store platform, operated by Caterpillar Inc., collects information about your interactions with the Al‑Bahar dealer page, including but not limited to page visits, browsing behaviour, and device information.

This may include:

• Usage Data such as pages viewed, features used, time spent on pages, clicks, form interactions, and approximate location derived from IP address.
• Technical Identifiers such as IP address, device identifiers, browser type and version, operating system, language settings, and date/time stamps.
• Referrer Information such as the referring website, referral URL, or the page that led you to the Al‑Bahar dealer page (where available).

Please refer to Caterpillar’s Privacy and Cookie Notices for details on how such data is collected and processed by Caterpillar.

User Information

When you complete and submit a contact or enquiry form on the Cat Rental Store platform, Caterpillar collects the information you provide and shares it with Al‑Bahar as a referral lead.

The information we receive may include:

• Contact Information such as your name, phone number, email address, company name, and location details.
• Relationship / Role Information such as your job title, the organization you represent, and your relationship to the rental request (for example, end user, procurement, site manager, contractor, or broker), if provided.
• Customer Intent such as the type of machine or equipment you are interested in, intended use, rental dates, project or site details, budget, or other preference information you choose to share.

Caterpillar may independently collect technical and usage data (such as IP address, cookies, and browsing information). Please refer to Caterpillar’s policies for details.

Purpose of Data Collection

Your personal information may be used for the following purposes:

• To respond to your enquiry and communicate with you
• To prepare quotations and provide rental solutions
• To manage customer relationships and follow-ups
• To operate, maintain, and improve our services
• To comply with legal and regulatory obligations
• To send marketing communications, where permitted by law or with your consent

We do not use personal data for purposes that are incompatible with those for which it was originally collected by Caterpillar.

Legal Basis for Processing

We process personal data on the following legal bases, as applicable:

• Contractual necessity
• Legitimate interests
• Consent
• Compliance with legal obligations

Data Sharing and Disclosure

We may share your personal data with:

• Caterpillar Inc. and its affiliates
• Al‑Bahar group companies and affiliates
• Service providers acting on our behalf under appropriate contractual arrangements
• Regulatory authorities or law enforcement bodies, where required

We require third parties to process personal data only on our instructions and in accordance with applicable law.

We do not sell personal data to third parties.

International Data Transfers

Your personal data may be transferred to and processed in countries outside your country of residence, including jurisdictions where Caterpillar or its service providers operate.

Where such transfers occur, appropriate safeguards are implemented in accordance with applicable data protection laws.

Data Retention

We retain personal data only for as long as necessary to:

• Fulfil the purposes described in this policy
• Comply with legal and regulatory requirements
• Support legitimate business needs

Retention periods are determined based on the nature of the enquiry and applicable legal obligations.

Data Security

We implement appropriate technical and organizational measures, consistent with industry standards, to protect personal data against unauthorized access, disclosure, alteration, or destruction.

Access to personal data is restricted to authorized personnel only.

Your Rights

Subject to applicable laws, you may have the right to contact the person representing Al-Bahar to :

• Request correction of inaccurate data
• Request deletion of your data
• Restrict or object to processing the enquiry
• Withdraw consent (where applicable)

Where requests relate to processing carried out by Caterpillar, they may be redirected to Caterpillar as appropriate.

Marketing

Where permitted by law or based on your consent, we may send marketing communications.

You may opt out at any time by:

• using the unsubscribe option, or
• contacting us directly

Updates to This Policy

This policy may be updated from time to time to reflect changes in legal requirements or processing practices.

The “Last Update” date at the top indicates when this policy was last revised.